How does an economy get creative? By Todd Hirsch and Robert Roach The Creativity Riddle Over the past several years, economists and politicians in North America have linked economic growth and creativity. Management gurus and business schools wax on about the imperatives of innovation and creativity. Entire volumes have been
Read more →The Creative Economy is the antidote to Wall Streets woes. According to recent reports from the UNCTAD, the Creative Economy is undergoing unprecedented growth compared with traditional services and manufacturing. What is the Creative Economy? UNCTAD (United Nations Conference on Trade and Development) defines the Creative Economy as a set of knowledge-based
Read more →Creativity at Work: Linda Naiman on turning ideas into reality An interview by Tatsuya Nakagawa, co-founder of Atomica Creative Our approach to innovation has been somewhat focused on the industrial side. We’re always looking for ways to help innovators avoid pitfalls and apply processes to improve their returns from innovation
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