Whole Brain Thinking: Cultivate 21st Century Creativity and Leadership
May 29 -May 30, 2013, Royal Roads University
Unlocking creative potential is key to economic growth. Business success in the 21st century resides in the ability to lead creatively and innovate. The problem is, very few business leaders know how to develop creativity and innovation within themselves or within the workplace.
This workshop will teach you a whole-brain approach to creativity skills development, that will help you and your team become become successful innovators.
Topics
- Principles and practices of creativity and innovation in art, business, science and design
- What neuroscience tells us about the creative brain
- How to analyse problems, reframe, and shift perspectives
- How to present ideas persuasively and effectively
- How to turn ideas into action
- Applying innovation to management practices
- Creating a culture that supports creativity and innovation
- Jugaad: Lessons in Frugal Innovation
- Case studies from the world’s most successful innovative organizations
- Managing the creative process
- Overcome barriers to creativity and innovation
- Develop the Innovators DNA: Behaviours that spark and sustain innovation
Here’s what you will learn how to do:
- Develop a language and structure for creativity and innovation
- Generate, analyse, evaluate and implement ideas
- Create a culture that supports creativity and innovation
- Promote your ideas, mobilize teams and implement innovation
- Develop the Innovators DNA: Behaviours that spark and sustain innovation
Who should attend: Senior and middle managers in:
- Research and product development
- Engineering
- Product management
- Marketing
- Operations
- Strategy

Royal Roads University Campus
Please contact Linda Naiman if you are interested in a customized program for your organization.
Testimonials
Here’s what workshop participants have said about using the arts to learn about leadership, collaboration and creativity workshops:
- “Excellent course. Enjoyable and mind expanding!”
- “A great way to stimulate right-brain/ be playful and get into a different space.”
- “Liked getting a toolkit of activities to go home with.”
- “Linda was a very experiential facilitator who had excellent examples to draw on.”
I was so glad that I took the time and did the workshop — the painting was so far out of my realm of ‘normal’ and it was WONDERFUL. The workshop was excellent, extremely useful, great insights, great facilitation.
—Deborah Zornes, Manager, Research Development, Royal Roads University
My company stresses innovation in everything we do. I arrived feeling sceptical and left feeling empowered. I came away with tons of tools to use at the office! Thanks!
—Crystalee Danko, Law Enforcement Support Supervisor Embarq Corporate Security
Facilitator: Linda Naiman is founder of Creativity at Work.com, and recognized globally for pioneering arts-based learning as a catalyst for developing skills in creativity, innovation, and collaborative leadership in organizations. She helps organizations accelerate business performance through training, coaching and consulting. Linda is co-author of Orchestrating Collaboration at Work, and has been featured in the Globe and Mail, Vancouver Sun, and Canadian Business Magazine. She has spoken about art, design and transformational leadership at US Navy Leadership Symposiums, The MIT Club Singapore, The Banff Centre, and at international conferences. Organizations who have sought out Linda for her expertise include American Express, AstraZeneca, and Intel.
Send to Kindle




