Whole Brain Creativity & Innovation
Developing creative intelligence to meet challenges with clarity, imagination, and humanity
with Linda Naiman, Founder of Creativity at Work
Why this work now?
In times of rapid change, familiar ways of thinking stop working. Teams may be capable and committed, yet feel stagnant, stuck in mental ruts, or uncertain how to respond to new and complex challenges.
Whole Brain Creativity & Innovation is an experiential learning approach that helps leaders and teams think more clearly, collaborate more creatively, and respond with greater wisdom and resilience when conditions are uncertain.
Clients often come to this work when:
- Thinking feels stuck or repetitive
- Collaboration has lost energy or momentum
- Teams need fresh perspectives, not more pressure
- Innovation feels constrained by habitual patterns
- This work creates space to pause, reflect, and re-engage creativity as a shared capacity.
What you and your team gain
Through this work, leaders and teams learn to:
- Break out of mental ruts and habitual ways of thinking
- Collaborate more openly across differences and disciplines
- Build creative confidence, resilience, and mental fitness
- Frame problems more clearly and constructively
- Design idea-generation and problem-solving sessions that actually move work forward
The Four Intelligences of Whole-Brain Creativity
Whole Brain Creativity integrates four core intelligences, each supported by practices that cultivate mental fitness and presence.
- Analytical Intelligence—Framing challenges clearly, working with information, and evaluating ideas with discernment.
- Artistic Intelligence—Imagination, visual thinking, and seeing patterns, relationships, and the bigger picture.
- Relational Intelligence—Emotional awareness, intuition, and sensing how ideas and actions affect others within a system.
- Operational Intelligence—Planning, organizing, and translating ideas into coordinated action.
When these intelligences work together, insight stops being abstract and becomes shared, practical action.
How workshops are designed
Whole Brain Creativity & Innovation can be offered as:
- A facilitated workshop for intact teams.
- A leadership development experience for emerging or senior leaders.
- A customized session tailored to your organization’s context and challenges.
The practice is grounded in art and design, collaboration, and decades of experience, drawing on arts-based learning methods such as music, improv, and storytelling to shift perspectives and unlock fresh thinking
An invitation
If your team is ready to move beyond stagnation and re-engage creativity as a living, practical intelligence, this work can help you build the mindsets and capabilities needed for the future.
